Hitwise Intelligence - Analyst Weblogs

November 19, 2008

Urban Households in Australia Dining Out in Downturn

We've written previously about how recipe websites appear to be recession proof – In Australia, we're seeing a similar trend with the Food and Beverage - Lifestyle and Reference industry growing 36.43% in visits week ending 15 November 2008 compared...
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Posted by Sandra Hanchard at 11:26 AM | Comments (0) | TrackBack (0)
Posted to Economic Downturn | Food and Beverage

1 in 10 Brand Searches Led Away from the Brand Website

This week we are publishing a report on online brand protection. This issue is huge for marketers with our research showing that more than 1 in 10 US Internet searches for leading brands is led away from the brand owner's...
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Posted by Heather Hopkins at 08:04 AM | Comments (0) | TrackBack (0)
Posted to Branding

November 18, 2008

Apple iPhone the most searched for mobile phone in the UK…just

Last week we reported that the Nintendo Wii Fit video game is currently the most searched for product in the UK. In that post we also identified the Apple iPhone as the third most searched for product, followed by the...
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Declines in airline visits = home for the holidays?

In recent weeks, we have been watching visits to the retail and travel categories as consumer spending continues to decline. There have been several factors impacting traffic – the elections, the economy, and also the calendar, with Thanksgiving falling later...
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Posted by Heather Dougherty at 04:51 AM | Comments (0) | TrackBack (0)
Posted to Airlines | Economy

November 17, 2008

Unemployment, redundancy and Christmas jobs

The economic situation has worsened since our post on ‘redundancy’ searches in June, and unfortunately this is having a negative impact on job security. Consequently UK Internet searches for ‘redundancy’ have increased by 83% since August, reaching their highest peak...
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November 14, 2008

Eating out: afternoon tea, listing sites and the MoneySavingExpert

Last month we published a blog about recipe searches and promised to follow up with another post about eating out and restaurant websites. Well, here’s the post and there’s a lot to cover, from afternoon tea at the Ritz to...
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November 13, 2008

Nintendo Wii Fit most searched for product this Christmas

Wii Fit, Nintendo’s popular video game, is currently the most searched-for product by UK Internet shoppers in the run-up to Christmas. During October there were more UK Internet searches for Wii Fit than the Nintendo Wii, the most popular product...
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Cruise Deals Searches Soar

We on the Hitwise analyst team have been on the hunt for recession proof categories. Last week I thought I spotted another such category - Cruises. Visits to Cruises websites are up 7% year over year. However, further digging revealed...
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Posted by Heather Hopkins at 08:42 AM | Comments (1) | TrackBack (0)
Posted to Travel